Web Writing 101 is the home of the Copy Check Up, we connect businesses and individuals with experienced copywriters, and in addition, we offer an ebook, Web Writing 101: The Basic Course, that contains some key principles for getting aspiring copywriters on the road to authoring Internet content. Copywriting can be a lucrative, flexible job.…

A couple of different opinions prevail in the business world about errors on a website, blog, or social media, and they can generally be divided along industry or field lines. Corporations are often the most responsive about correcting errors, and probably the most convinced about the necessity of hiring professionals to write, edit, and/or evaluate…

It’s become common to use “copy” and “content” interchangeably, but there can be a very important distinction when you’re talking about creating the verbiage that represents a brand, individual or company. Different business models have different copywriting needs. For the entrepreneur with a very specific vision and special connection with their audience, a simple scribe…